How to Select a Resume Writer or Career Coach
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If you see a CDI membership or certification logo on a service provider’s website, you still need to verify them with CDI.
Use the Find a Career Pro database to search by last name or company name.
If you do not find them, they are not a member or their credential has expired due to lack of continuing education.
Put your trust in certified, verified professionals.
A member of CDI can help, whether you are looking to improve your resume, create a LinkedIn profile, change careers, get interviews, or negotiate a higher salary.
Regardless of your goal or challenge, working with a talented professional can dramatically shorten your job search, position you to attain a much higher salary with your next position, and greatly reduce your stress.
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Career professionals come in all shapes and sizes, with different levels of experience, qualification, and recognition. So, how do you pick one that you can be confident will be a good match for you? There are several factors to consider in finding a career professional who can best meet your unique needs. It is extremely critical that you do not make your decision based on just one factor alone. Here are some elements to consider to ensure you find the right professional to assist you:
While an industry certification is not a guarantee that a particular consultant will be a perfect match for your needs, if from a reputable organization that requires continuing education requirements, it is an endorsement that the professional has met strenuous testing and evaluation procedures to demonstrate he/she is a highly qualified professional. This testimonial of skill will better ensure that the professional is qualified to meet your needs. What to look for:
- A credential that can be verified through a credible organization such as CDI. It's always a good idea to make certain that the individual holds the credential they claim to have and that it is from a reputable (and real) organization.
- A credential that requires continuing education. Especially in industry specialties such as resume writing, you want to know that a professional is continuing to expand their qualifications to stay abreast of industry changes. CDI's Certified Advanced Resume Writer, Certified Master Resume Writer, Certified Executive Resume Master, and Certified Resume Specialist are some of only a few resume certifications that require continuing education units in the industry.
Using CDI's Find a Career Pro search feature, you can find one of our Certified Professionals. Just use the certification search features or look for individuals who are listed as having one of CDI's certifications.
How does certification work at CDI? Depending on the credential, resume writers are either completing a rigorous testing and writing process or when upgrading to a higher-level certification, they are submitting a portfolio of samples that they have attested to creating. Tests are graded and require a passing score to move forward. Submitted resumes are evaluated blind by a panel of CDI's high level certified resume writers (volunteers). A majority pass must be attained to become credentialed. The foundational CARW certification requires continuing education and proof of CEUs. All writing and coaching credentials require renewal to ensure that individuals are maintaining access to industry changes and needs.
Avoid scams: Be sure to always visit the granting association or certifying organization to verify credentials as there are many fake coaching and resume credentials listed on the Internet.
The Internet tends to play a big part in how career professionals do business today, however, you need to find a professional who offers a service that meets YOUR needs and can provide it in a way that is most comfortable to YOU. It is rarely a good idea to make a buying decision based on a website alone. You should consider speaking to the professional and asking questions such as:
- How does your process work? (You want to know whether it is face-to-face, on the phone, through questionnaires, etc.) There is no one method that is right, but it must feel right for you.
- Will I work with you or a third party? If a third party, what are the qualifications of that individual? Can I speak with him or her before purchasing the service?
You also need to consider your comfort level with the individual. Is he/she motivating, friendly, and encouraging or brisk and indifferent? Do you hear back in a timely manner? Do you get straight answers to your questions? If you feel comfortable with the individual you will have a much greater chance of working together successfully to meet your goals.
Be careful of guarantees: A money-back guarantee can inspire confidence but it is not the only mark of a qualified professional. In fact, many resume writers do not offer such a guarantee because they work on the philosophy of doing it right the first time and partnering with you to ensure you are happy. In short, don't base your decision to work with a professional based solely on a 'guarantee'.
References and Testimonials
One of the best ways to determine how successful a career professional will be is by reviewing client testimonials and/or contacting references. What to look for:
- Substantial testimonials that stress actual outcomes of the job seekers. Fluffy testimonials that talk about 'increased confidence' in their job search is not an indicator that a document or service will be successful.
- Real-sounding testimonials or those on LinkedIn; if you have doubt, inquire.*
- Ability to speak to former satisfied clients.*
*It's not really necessary to need to speak to a satisfied client today. Just go to LinkedIn, look up the writer or coach name, go to testimonials. Since each of these link back to a real person you should be seeing verified testimonials. Certainly, someone could still get someone else to write a fake one, but if you are doing your due diligence in all areas when hiring someone and they check the boxes, it's likely what you are seeing is above board!
Additionally, not all career professionals are able to provide actual references to satisfied clients because of their privacy policies to protect their clients, especially in this age of identity theft. In most cases, you should be able to learn enough about the career professional through a consultation, review of written testimonials, and evaluation of credentials.
Expertise and Specialty
In career services, there are generalists and specialists. For instance, if your career is in information technology, then you want to make certain that the professional you select has expertise in your field. Alternatively, if you are seeking a career coach, you should find out if they are adept at working within your goal area (such as a female seeking promotion to the executive level) or a job seeker looking to make a career change to an unidentified field. While many professionals offer multiple one-stop services, make sure they can meet your needs.
On specialization: A professional doesn't have to specialize only in your field to be able to provide you with the expertise you need. Be sure to ask if the professional has experience in your field, look for samples on their website (if you are seeking resume services), and watch what they say to gain a sense of their comfort zone with your field. Many professionals are adept at interviewing and researching so that they do not need to specialize to provide you with superior service.
Finding a credentialed resume industry specialist: When you use CDI's Find a Career Pro search feature you can also look for resume writers who specialize in particular professions. Include a search for the Certified Resume Specialists in your niche, which is listed in the Certification category.
- Certifications (searchable)
- Publications / books / article authorship / industry program development, and contributions to career compendiums such as resume writing guides
- Industry awards such as CDI's Toast of the Resume Industry (TORI) Award, Lifetime Achievement Award, or Career Innovator Award (searchable)
- Authorship of a blog or contributions to CDI's blog
- Speaking engagements at the local, national, and Internet (webinar/teleclass) level
- Expert status with endorsements from specialty groups or associations
- Community and industry outreach / volunteerism.
How to learn more: Use CDI's Find a Career Pro search feature to locate individuals who have won awards in resume writing, career innovation, or lifetime excellence. Additionally, read the bios that our members have included to tell you about their expertise and background. Then, be sure to click through to their website to learn more about them.
Do your do diligence! You can also use www.google.com to search for the name of the career professional. Put the first name and last name of the individual or the company name in quotes such as "Tom Jones" or "XYZ Resume Service" and then review the listings.
Are there any about this individual such as quotes, books, a blog, articles, committees, or industry awards? Are there numerous negative reviews? The professional's online identity can tell you a lot about how involved, recognized, professional, experienced, and up-to-date the professional is in the careers community.
Not all career professional specialties can furnish samples such as coaching, recruitment, and outplacement. In fact, probably the only professional who will have samples available are resume writers and document developers (LinkedIn profiles, cover letters, bios). Expect to be able to view JPEG or PDF samples on the web, or printed samples in the office (for professionals who offer face-to-face service).
What not to expect: Don't expect to ever get a free trial session or receive samples by email or be given samples to take home. Also, don't expect to be able to print, copy, or save web-based samples. These are there to show the quality the professional can produce and not for you to reproduce since they won't be tailored to your needs.
Also, don't expect to see samples of documents such as cover letters, thank you / follow up letters, coaching plans, or references. If a professional demonstrates the ability to write a results-driven resume or engage with you in coaching, he/she will be able to write strong supplemental documents.
Again, while not a definitive single selection criteria for picking a career professional, a professional who shows significant continuing education in his/her profile of qualifications is going to be more up-to-date than someone who has not/does not pursue life-long learning. Ask about continuing education or look for attendance at conferences or attainment/retention of credentials that require continuing education units to maintain them.
Get Started Now
You can find a wide variety of CDI career professionals using CDI's Find a Career Pro search feature. Search options include:
- CDI Awards for resume writing, career innovation, and lifetime excellence
- CDI Certifications in resume writing, interview coaching, job search, and more
- Services/Product Provided such as resume writing, career assessment, personal brand strategy, and more
- Your Professional/Specialty
- Your Employment Level
Don't wait to find a talented professional to assist you!
Again, take your time in making this important decision and investment in your future. By looking at the above areas you can determine if a service provider is the right one to assist you!
The above information does not constitute legal advice. Career Directors makes no guarantee or promises regarding either the communication with or services that are provided by members, and cannot be held liable for services rendered, promised, or discussed. Any issues should be taken up with the individual company that was hired.