By Susan Guarneri
Communications is the lifeblood of professional services businesses. Connecting with clients and prospects, vendors and suppliers, professional colleagues and peers, and special groups in presentations is commonplace in our practices. Yet, how often have you encountered difficulties communicating with someone, and wondered why they just didn’t get what you were saying? When delivering a group presentation, have you experienced the blank demeanors of audience members and panicked about how to reach them?
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