Google announced in March that they would be introducing a new algorithm that would INSTANTLY penalize websites that are not mobile-friendly.
What does that mean to you as a business owner with a website? It means that wherever you are ranking now thanks to your efforts (or lack thereof) in SEO, if your site is out-of-date and not optimized for mobile devices such as smart phones, your rankings in Chrome (and other search engines powered by Google) will decline.
NO!
So, this is the kick in the butt that you might need to take action on updating and upgrading your website!
Not sure if your site is mobile-friendly? Check out an article by InboundMarketingAgents.com has instructions for how to determine if it is.
If you have a WordPress site that isn’t mobile-friendly, consider reaching out to your web developer for help or switching to one that is mobile-ready. You might do a search for Best Plugins for WordPress or Mobile Ready Themes. You can also add pages using LeadPages to an existing WordPress site, which help convert clients but are also mobile-friendly.
Like tax day, the D-day for Google flipping this switch is April 21st. Don’t let that make you panic, since it is right around the corner. Instead, take action now to make your site mobile-ready!
