Personal branding is more than just a buzzword – it’s an important aspect of our clients’ professional personalities and a critical component of standing out in today’s crowded employment market. But what is personal branding anyway? How do you develop a client’s brand? And how do you use it to Read More >
The A-B-C Formula for a Branded Resume
Creating a branded resume involves a lot more than simply inserting a ‘brand slogan’. Imagine for a minute that I am an employer. Here are some questions I might ask and what I might want to see: A - ASPIRATIONAL CAREER GOAL Where do you want to be going with Read More >
Why You Need to Upgrade Your LinkedIn Profile for Job Search
The last time I investigated, there were estimated to be around 380+ million members on the worldwide professional networking site known as LinkedIn – a number that’s steadily increasing. Yet even though so many have jumped on board the LinkedIn express, it’s debateable how many are fully leveraging what’s on Read More >
Stand Tall With a Career Marketing Tool that Promotes You and Not Your Company
What your business card says about your brand. One of the staples in your executive career marketing toolkit is your business card. If you are currently employed, you may be tempted to use your corporate business card to hand to your contacts as you network your way into your targeted Read More >
How to Build Key Content for Your Branded Resume
Unlock the door to career possibilities! Start with pre-work to discover your Career Focus (job function/level, industry, and job sector) and your Personal Brand. Then begin building a compelling branded resume. Your Key Content Plan the content in each section of your resume to reflect your job target and your Read More >
Go Rogue with LinkedIn Portfolio Creation
If you create LinkedIn profiles as part of your revenue stream/services, then it's time you started capitalizing on the new and powerful strategy of creating LinkedIn portfolios! Deb Dib, Master Personal Branding Coach and self-described Next-gen career-comm writer, will be deep-diving into this topic in her Entrepreneurial Success Secrets Live Read More >
