The following websites cover a lot of ground regarding personal branding and online identity resources you might need. Note that most resources are free but some have a small fee. The following list has been provided by CDI members and does not constitute an endorsement by CDI. Use at your own
The following websites cover a lot of ground regarding sales and marketing resources you might need. Note that most resources are free but some have a small fee or fee such as logo design tournaments. The following list has been provided by CDI members and does not constitute an endorsement by
By Meg Guiseppi, CPBS, MRW, CPRW, Executive Resume Branding Perceptions and definitions of personal branding vary greatly and misconceptions abound. Here's my take on it: "Personal Branding links your passions, key personal attributes, and strengths with your value proposition, in a crystal clear message that differentiates your unique promise of
By Susan Guarneri, Master Personal Branding Strategist What do people see when they Google your name or your company name? Is it about your personal brand or is it about your niche...or both? If you are not sure of the answer, you are not alone. The terms "personal branding" and
By Tom Albano, CMRW One of the greatest services you can provide your clients is to get them to think like a business owner instead of a job seeker. This shift in thinking may be subtle, but the effects can be profound. When your client thinks like a business owner,
By Susan Guarneri, NCCC, CMRW, CPBS, CCMC Perhaps Warren Buffet, Chairman and CEO of Berkshire Hathaway and one of the richest men in the world, said it best: “There can’t be two you’s.” (Business2.com, December 2005) The implications of that statement for the world of work, personal branding and career
Resume summary sections or profiles need to be rich in the job seeker's personal brand or unique selling proposition (USP). Listen to this master class to learn more about how to successfully create USPs in your resume writing.
By Kendall Summerhawk - Be Yourself Marketing™ Who are you marketing to? I have my fingers crossed that your answer isn't something like, "Anyone who can fog a mirror" or "People who want (insert something vague here)." But if it is, then you can stop squirming because I'm going to